Blissoma is Certified Cruelty-Free by the Leaping Bunny program, which is a program run by the Coalition for Consumer Information on Cosmetics. All our products bear their seal. The certification means that we go through a process to ensure that not only are we not testing our products on animals, but our raw materials suppliers must also certify that they are not testing anything they sell to us on animals.
Over 170,000 rabbits are abused in US laboratories every year, and there are 383 labs in the U.S. that use nearly 70,000 dogs every year (of which 96% are beagles).
The topic of animal testing that occurs on consumer products and ingredients is a topic that deserves discussion by any and all people that understand the value of animal life, and to be brought to those that may not understand yet as well. Rabbits like Blossom have corrosive substances dripped into their eyes, receive skin burns, and are neglected and never receive love during their sad, short lives. Most laboratory animals are put to death after being used in experiments, like the beagles used for medical research at Mizzou who were blinded on purpose and then put to death after the treatment administered failed to restore their sight.
How is it possible that this kind of torture continues? It's because it occurs in labs out of the sight of many consumers who just don't realize it is happening. We see a product on a shelf and not the sad, lonely rabbits in labs that suffered for its creation.
Animal testing also continues because the Chinese government mandates animal testing on cosmetic products. Some brands simply elect not to sell into China or other markets that may require testing, but bigger brands are often lured in by the temptation of the huge market potential of the Chinese population. That's what happened with Avon, Mary Kay, and Estee Lauder. They do not test in the USA market, but do test in China. To many Cruelty-free shoppers that is deceptive and simply unacceptable. Cruelty is cruelty, no matter on which continent it happens.
We adopted Blossom to help people connect products with the very real, beautiful, loving, and honestly magically healing creatures that are suffering in the name of "beauty". Now when our customers walk in, they will be able to put a face to the name: the victims of animal cruelty. Anyone that has spent time with Blossom has experienced how calming she is. We lovingly term time with her "bunny therapy" because sitting and petting her for 15 minutes leaves folks completely blissed out. Curious and loving, she offers our team emotional support and hours of entertainment. Blossom spends her days at the store, chewing on paper towel rolls and cuddling the staff. She and her kind are worth treating well. They literally hurt no one, so the least we can do is return the favor.
We're asking you to pledge with us to shop for Cruelty-free products in 2017 and to share information on why people should go Cruelty-free with friends.
This is one small thing you can do to benefit bunnies, beagles and more creatures. Since we live in a capitalist economy one of the best ways to affect change is to change consumer behavior.
When you vote with your dollars companies listen.
Help Blossom prevent animal cruelty by going Cruelty-free
1. Take the PETA pledge to go Cruelty-free.
2. Use the PETA database and the Leaping Bunny shopping guide to search for Cruelty-free companies and products. Of the two standards the Leaping Bunny program is the more rigorous standard to meet before approval. Look for their Cruelty-free seals on products you are considering purchasing at the store, and if you don't know the status of a company you can email them to ask!
4. Share the PETA list above or other articles on why animal testing is not acceptable to you with friends on social media.
We create cruelty free cosmetics to protect the lives of bunnies, beagles, and all other animals tortured in the name of beauty.